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Marketo provides revenue-building marketing automation and sales effectiveness solutions. Our cloud-based software enables collaboration throughout the revenue cycle, from the earliest stages of demand generation and lead management to the pursuit of revenue and customer loyalty. The result? Shorter sales cycles with less effort, better marketing ROI, and explosive revenue growth!

Unlike other solutions that focus primarily on the needs of sales or marketing (but not both), only Marketo provides uncompromising solutions for both sales and marketing, including the industry’s best lead management solution, a sales effectiveness solution that combines online behavior tracking with analytics to focus resources on the hottest leads and opportunities, and the only marketing revenue cycle analytics solution that helps marketing measure and prove ROI and forecast their company’s revenue.